This is a podcast for entrepreneurs, brand builders, marketers and young advertising professionals. Co-hosted by Sudeep Chawla of Pidilite Industries & Sharavana Raghavan of Vitral Brand Expertise, the show to deconstructs and simplifies aspects of brand and marketing strategies to enable emerging businesses to build and serve remarkable brands.

In each episode, they take turns interviewing each other, on a specific topic, for 20-35 minutes. The episodes are left authentically raw, with minimal edits to capture the conversations in their true spirit as they happen.

Please mail us at mail@cobbcast.net with your feedback and suggestions.

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Latest Episodes

146) Influencer Circus: A Structured Way to Navigate the Chaos (Part - 2)

In this eye-opening sequel to the previous episode, Sudeep Chawla interviews Sharavana Raghavan to shine a light on the lesser-known side of influencer marketing - the...

145) Influencer Circus: A Structured Way to Navigate the Chaos (Part - 1)

In this sharp and revealing episode of CoBB, Sharavana Raghavan demystifies the world of influencer marketing in a conversation with Sudeep Chawla. From Queen’s-endors...

144) Hello Mr., What Do You Do? | Why Knowing Your Role Matters More Than Your Title

In this thought-provoking episode of CoBB, hosts Sudeep Chawla and Sharavana Raghavan explore the crucial distinction between designation and role — and why understand...

143) When Research Misleads: A Marketer’s Dilemma

In this truth-bomb-laden episode of CoBB, Sudeep Chawla interviews Sharavana Raghavan to unravel the paradox of marketing research, if everyone is doing it, why do mos...

142) Brand Hierarchy: How to Manage and Extend Your Brand Without the Chaos

In this episode of CoBB, hosts Sharavana Raghavan and Sudeep Chawla break down the often-misunderstood world of brand architecture — offering a practical framework to ...

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