This is a podcast for entrepreneurs, brand builders, marketers and young advertising professionals. Co-hosted by Sudeep Chawla of Pidilite Industries & Sharavana Raghavan of Vitral Brand Expertise, the show to deconstructs and simplifies aspects of brand and marketing strategies to enable emerging businesses to build and serve remarkable brands.

In each episode, they take turns interviewing each other, on a specific topic, for 20-35 minutes. The episodes are left authentically raw, with minimal edits to capture the conversations in their true spirit as they happen.

Please mail us at mail@cobbcast.net with your feedback and suggestions.

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Latest Episodes

137) Bharat on Wheels: Cracking Rural Distribution (Part 2)

In this follow-up to Episode 135, Sudeep Chawla continues his conversation with Sharavana Raghavan, diving deeper into how brands—both global giants and local heroes—h...

136) Micro Marketing: How B2B2C Brands Train The Best Marketers

In this episode, hosts Sharavana Raghavan and Sudeep Chawla explore a question many young marketers are asking today. How can you learn, grow, and make an impact when ...

135) Bharat on Wheels: Cracking Rural Distribution (Part 1)

In this episode, Sudeep Chawla interviews Sharan on one of the most under-discussed but critical topics in Indian marketing—how brands can build effective rural distri...

134) Advertising in the Era of Scroll, Skip & Swipe

In this episode, hosts Sharavana Raghavan and Sudeep Chawla dive deep into a timely challenge for brand builders — how can advertising truly make an impact in the age ...

133) Brand First, Creativity Second: How to Evaluate Advertising Effectively

In this episode, Sudeep Chawla flips the mic to interview Sharavana Raghavan on a deceptively simple but highly debated topic—how should one judge brand communication?...

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