This is a podcast for entrepreneurs, brand builders, marketers and young advertising professionals. Co-hosted by Sudeep Chawla of Pidilite Industries & Sharavana Raghavan of Vitral Brand Expertise, the show to deconstructs and simplifies aspects of brand and marketing strategies to enable emerging businesses to build and serve remarkable brands.

In each episode, they take turns interviewing each other, on a specific topic, for 20-35 minutes. The episodes are left authentically raw, with minimal edits to capture the conversations in their true spirit as they happen.

Please mail us at mail@cobbcast.net with your feedback and suggestions.

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Latest Episodes

149) The Meaning of Marketing - Decoding What Makes a Brand Matter

In this insight-packed episode of CoBB, Sharavana Raghavan interviews Sudeep Chawla on a word that marketers love to throw around—but rarely stop to define: meaning.Wh...

148) Stop Aping the West: Build Brands that Work for Bharat

In this episode, Sudeep flips the script and interviews Sharavana on a bold but necessary premise: Indian businesses can no longer afford to copy Western playbooks. Th...

147) Ode To Pandeymonium - Remembering Piyush Pandey

In this heartfelt episode of CoBB, hosts Sharavana Raghavan and Sudeep Chawla pay tribute to a man who didn’t just shape Indian advertising. He shaped how Indians saw ...

146) Influencer Circus: A Structured Way to Navigate the Chaos (Part - 2)

In this eye-opening sequel to the previous episode, Sudeep Chawla interviews Sharavana Raghavan to shine a light on the lesser-known side of influencer marketing - the...

145) Influencer Circus: A Structured Way to Navigate the Chaos (Part - 1)

In this sharp and revealing episode of CoBB, Sharavana Raghavan demystifies the world of influencer marketing in a conversation with Sudeep Chawla. From Queen’s-endors...

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