31) Fancy Marketing Career Goals - Becoming better Marketers
In the Q&A episodes to celebrate the 25 episodes mark, Sharan & Sudeep chose to skip a specific question because it is something they have been asked not just by podcast listeners, but also on other occasions. So they decided to dedicate a whole episode to it. The question: How do I get an FMCG marketing role and become a better marketer? They first take on the the underlying ask of how one can become a better marketer by just taking charge of their own learning and not depending on their employers or anybody in specific for that matter. Then they dive into the merits of the perception that to be a good marketer, you need to work in the FMCG industry. They confirm and deny popular beliefs surrounding a marketing career in the FMCG domain, and also speak of how the same advantages can be manufactured in other industries too. If you’re a marketer, or aspiring marketer looking to hone your skills, this episode is a must listen to. Enjoy! As always, do mail us your feedback, comments and any questions you may have for our hosts at [mail@cobbcast.net]. We love hearing from you. As a bonus, here are a few books Sharan & Sudeep recommend that you add to your list of learning resources to become better marketers. 1) This is Marketing by Seth Godin 2) Get better at Getting Better by Chandramouli Venkatesan 3) The CEO Factory by Sudhir Sitapati 4) How Brands Grow by Byron Sharp 5) Pandeymonium - Piyush Pandey on Advertising SHOW WEBSITE CREDITS - Album Art & Design by ting.in of the Black & Yellow show - Voiceovers by Nadir Kanthawala of Pops in a Pod - Edited by Janhavi Pethkar - Music from Zapsplat.com
