34) A CMO's Guide To The Marketing Galaxy | Interview with Mr. Narayan Sundararaman - CMO, Bajaj Auto (Video)
In this episode, Sharan & Sudeep interview Narayan Sundararaman, the CMO of #BajajAuto and a veteran marketer with over 25 years of experience across various industries and brands like ITC, Cadbury/Mondelez, and Star TV. Narayan shares his insights on how marketing has evolved over the years, and how marketing professionals can stay ahead of the ever-changing environment.
The hosts also delve into the nuances of marketing across different industries and how the role of marketing differs in each of them. Narayan shares his leadership style and how he nurtures and grows future marketing leaders while working collaboratively with creative agencies. He also touches upon the 'science' of marketing and shares valuable insights on how marketers can continue to hone their skills holistically.
The conversation is pithy, rich in information, but also reflects the camaraderie shared between all three participants. We’ve looked to retain the rawness of the conversation with minimal edits to maintain the casual and easy flow of conversation.
In a first for our podcast, the episode has been live recorded and can be found on our YouTube channel.
We'd love to hear your feedback, questions, and suggestions in the comments or via email.
CREDITS
- Album Art & Design by ting.in of the Black & Yellow show
- Voiceovers by Nadir Kanthawala of Pops in a Pod
- Edited by Janhavi Pethkar
- Music from Zapsplat.com
